FolioFocus Lush Lettering

 Anne Côte

Anne Côte

Last week's assignment revolved around hand lettering and typography. Have a read to see how Lauren took on the task and some great sources of inspiration from Annie!

Lauren Hamil

"I really enjoyed this week's brief as I don't often work on lettering. I decided that I wanted to create something fun that could work for greetings/stationery as well as children's wear so I started by finding a quote that I felt could work - "Today is the beginning of anything you want" as well as and vibrant colour palette.

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I then started roughly sketching out the words in different styles and planning the layout on paper before using a fine liner to draw final lettering.

In addition to the words themselves I decided to add decorative elements to my design and therefore drew a variety of motifs - mainly flowers but also arrows and swirls. I also did some mark making with paints to later use as textures.

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I scanned everything in and used Illustrator to trace my designs before colouring and adding texture to the various elements. I like to do this initially in one file as sort of an index of motifs which I then pull from to make my designs.

In a new document I then put together the basic layout of the lettering and began adding the decorative elements to them.

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Overall, I am really happy with my final design as well as the patterns. I might try experimenting with a completely different colour palette as I think I could possibly achieve a very different feel with different colours."


Annie McGee

"First up I sketched out my initial thoughts to work out my target audience/client, best places to do research & my theme. I’ve been wanting to do something around roller skating for awhile & my son loves his skates so a young lad’s art print for the bedroom it is! 😊 We’re looking to decorate his room as he moves from that little boy stage to almost teen, so I’m thinking a funky street/graffiti vibe influenced by the skate parks. Gone are the Thomas the Tank Engine curtains! 😆


"When it comes to lettering there’s some fab Instagram accounts out there. Definitely check out Lauren Hom, she has a fun weekly lettering challenge on Instagram & provides great tips in her newsletters. http://www.homsweethom.com
 

One of my favourite lettering books is the one pictured here by Dina Rodriguez of https://www.lettershoppe.com. Very thorough, fab examples & encourages you to develop your own typography. Her live videos are great, check out her YouTube & Instagram (word of warning - don’t watch when the kids are around due to swearing)." 

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Thanks for the insight Annie! 


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